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Last Updated: October 3, 2026
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Why do some brands instantly come to mind, while others disappear? Award-winning brand strategist In this episode, I explore positioning with How can brands position themselves for success in today's marketplace? That is the question. And we have the answer! Learn about brand positioning strategies, workshops and exercises from The Brand Positioning Workbook author Bill Ackman is the founder and CEO of Pershing Square Capital Management, one of the most closely watched investment firms in ... Brand builders spend a lot of time thinking about logos, messaging, campaigns and creativity, but ultimately, brands live in the ... What makes a brand successful? In this week's IN CLEAR FOCUS: For our 300th episode, strategist In this episode, host Ben Norman is joined by brand strategy consultant and author, Recorded on September 10, 2026.
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